by Jeff Hoffman for HubSpot Today's buyers are busier than ever before. So for a sales rep to connect with a prospect, they must supersede all the other tasks, priorities, emails, meetings, and notifications the prospect has on their plate at that very minute. They have to convince the buyer to put everything else down and listen to them. Sounds like a Herculean task. And it is … if you take the same approach as every other rep. Most reps go into prospecting calls projecting an air of authority and credibility. After all, why would a buyer listen to someone…
6 Proven Tricks to Get Your Prospect’s Attention in 30 Seconds or Less, According to SellHoffman’s Founder
