by Ray Sheehan for MarketingProfs When marketers have an event (or series of events) in the works, they may wonder how they can best market the event and promote their product or services during it. There are definitely best-practices for event marketing, and those practices can better ensure a successful year of events for your business. Event marketing occupies 21% of most corporate marketing budgets, according to one study. That's a lot of money, time, and effort going into event marketing. Following these tips may make those investments worthwhile. 1. Get the timing right With business and marketing budgets, timing is everything.…
10 Essential Tips for Successful Event Marketing
