Category Consulting

Five Mistakes to Avoid as an Advisor

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by ELENA VERNA for Elena's Growth Scoop Five Mistakes to Avoid as an Advisor To shortcut your way to a success. ELENA VERNA APR 28, 2023 52 7 Share An advisor is an individual who offers guidance, recommendations, or expertise in a specific area to help others make informed decisions or achieve specific goals. Becoming an advisor in addition to the full-time role is a great way to: Gain exposure to more companies, industries, teams, and products Try-before-you-buy potential new opportunities Sharpen your strategic thinking Unlock career optionality For me, advising was a gateway drug to solopreneurship. But I’ve made…

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How To Start A Consulting Business In 2023

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By Julia Rittenberg,  Kelly Main for Forbes.com Getty Table of Contents 1. Outline Your Plan 2. Register Your Consulting Business 3. Determine Services and Pricing 4. Build Your Website 5. Market Your Consulting Business Frequently Asked Questions Those with a high degree of expertise in a particular field can leverage their knowledge to build a profitable consulting business. Whether you’re in between jobs or looking to make a change, learning how to start a consulting business is the first step to making great use of your skills. In return, you can create a lucrative business and can charge upwards of $300…

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DEAR B2B MARKETING CONSULTANT – WHAT SERVICES DO YOU OFFER?

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by Lydia Vogtner @ Lydia's Marketing Consulting As a B2B marketing consultant I get asked a lot about what I do and don’t do, because the term “consultant” can mean many things.  I’m sure other consultants do too; everyone has different competencies or experiences that shape what they do and don’t offer. In 2012 I broke away from ‘Corporate America’ to be a freelance virtual marketing communications consultant. My Services page gives specifics of my offer but to summarize, here’s how I roll… Why people hire me People usually hire me for my experience as a communications strategist and marketing generalist. I have…

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