by Digital Marketing Depot for Seach Engine Land This guide offers a curated collection of prompts tailored to various marketing roles, from social media to SEO. Learn best practices for interacting with AI and discover how to effectively leverage tools like ChatGPT to boost productivity, creativity, and strategic thinking. Each prompt comes with a detailed explanation and practical example, making it easy to apply AI to your everyday marketing tasks and challenges. Whether you’re looking to craft engaging content, analyze data, or manage potential crises, this guide will help you harness the potential of AI to take your marketing efforts…
How to say ‘no’ as a digital marketer
by Scott Garrett for Search Engine Land If you say “yes” to one thing, then you are saying “no” to something else. Our time is finite, so when you accept to take on a project, task or experiment, you are declining many other activities you could be doing instead. It is critical to be intentional about when to say “yes” and “no.” As digital marketers, we should challenge ourselves to say “no” more often to: SEO campaigns doomed to fail due to a lack of holistic planning. Marketing technology that is below budget but does not meet our needs. Unnecessary meetings where nothing…
Revolutionizing Content Strategies: The Impact of Generative and Chat AI on Modern Marketing
By Kara Parlin for Contently The world of content marketing is changing at a rapid pace, thanks to the revolutionary advancements in artificial intelligence (AI). Since chat AI and generative AI emerged, businesses now have access to powerful tools to help them create engaging, high-quality content like never before. But with the dizzying pace of new AI-powered tools released almost weekly, marketers can have a hard time deciding how to integrate AI into their content strategies. Let’s explore the latest AI-driven technologies and their impact on the content landscape, as well as discuss how businesses can stay ahead by leveraging these tools effectively.…
14 Universal Digital Marketing Skills You Can’t Ignore
by Mateusz Makosiewicz for ahrefs.com Social media marketing, search engine optimization, email marketing, marketing automation… the list of digital marketing specializations goes on and on. Of course, they are all different. Yet when you do enough of them in your career, as I have for the past 14 years, you start to identify certain skills that are fundamental to all of those specializations. The sooner you start to learn those “universal” skills, the better—because those skills act as investments. They will pay off nicely when you work your way toward becoming an expert in a given field or when you…
5 Best Business Ideas for the Future You Need to Know
By BMB Staff @ Business Management Blog Are you an aspiring entrepreneur looking for the next big thing? With technology and society constantly evolving, it’s important to stay ahead of the game when it comes to business ideas. Here are 5 innovative and profitable business ideas that are poised for success in the future. Virtual event planning and coordination. With the rise of remote work and social distancing measures, virtual events have become increasingly popular. From virtual conferences to online concerts, there is a growing demand for professionals who can plan and coordinate these events. If you have experience in event…