Tag growth

Navigating Business Growth: Proven Strategies for Success

By in Business Management Tag , ,

by Layla Colson In today's fiercely competitive business landscape, the pursuit of growth isn't just an aspiration; it's a prerequisite for survival. As an entrepreneur or business owner, the path to success often hinges on your ability to steer your venture towards expansion. To guide you on this journey, we have curated a set of pragmatic and battle-tested strategies that can propel your business toward enduring prosperity. Let's delve into these essential steps that revolve around the central theme of business growth. Build Relationships for Success Networking is the cornerstone of business growth. Attend industry events, seminars, and conferences regularly…

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4 Ways Business Blogging Helps Your Company Grow

By in Work Tag ,

By Michael Brenner for Marketing Insider Group Are you taking advantage of the massive benefits of a blog to grow your business? If not, you’re missing out. Publishing a blog is one of the best ways to connect with your audience and drive long-term growth. In fact, businesses with a blog see 126% higher growth than those without one. Check out all of the ways business blogging can help your company grow. Plus, we included a handful of blog examples we love to give you inspiration. Key Takeaways: If you want to grow your business, you should be blogging. A blog offers…

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Thriving Through Tough Times: The Business Leaders Growth Summit Can Help

By in Events, Marketing Tag , , ,

BY GEORGE BRONTÉN for MemBrain.com Whatever your industry, it’s likely that the current economic environment is impacting your business, and will continue to do so. Tough times are here. Inflationary pressures erode profit margins, customers increasingly make price-based decisions, retaining and attracting talent continues to be competitive, and supply chain issues disrupt revenue and customer satisfaction. But in every challenging marketplace, some companies not only survive, they thrive. We’ve teamed up with one of the most successful sales transformation firms in the world, SalesStar, to bring you the Business Leaders Growth Summit tour. The Business Leaders Growth Summit is a transformative in-person event to help…

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“The Lean Startup” is Bullshit

By in Operations Tag , , , ,

by The B2B Growth Newsletter Hi all — After talking with approximately 2.4 billion B2B founders, I’ve realized one of the main root causes of everyone’s pain and frustration. “Experimentation.” We’ve been told since the dawn of the Lean Startup that we need to generate hypotheses, experiment, measure, learn, and pivot. But the Lean Startup’s experimentation orthodoxy is wrong and counterproductive for founders and GTM teams. Why? It assumes you can generate testable hypotheses and learn real things. Generally, you can’t. Every time you try to do this in a startup setting, you realize your hypothesis was dumb and wrong, but can never…

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Cost of Acquisition (CAC) trap.

By in Business Management, Finance, Sales Tag , , , , , , ,

by ELENA VERNA for Elena's Growth Scoop Cost of Acquisition (CAC) trap. And why you should optimize payback period instead. ELENA VERNA MAY 12, 2023 32 3 Share So many acquisition-focused teams tirelessly chase after reducing Customer Acquisition Cost (CAC) or making it just one-third of the Customer's Lifetime Value (LTV). Yet, they often find themselves disappointed with lackluster results. Because in this "money doesn't grow on trees" economy, where every dollar counts, the real hero is the velocity of the payback period. ROI is back, baby. Where can CAC-reducing goals go wrong? Many acquisition teams are mandated to lower the…

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