How workers will adapt in the AI era

By Lareina Yee and Anu Madgavkar The anxiety that workers feel about advances in artificial intelligence is completely understandable—but often misplaced, write Lareina Yee and Anu Madgavkar in Time. Based on task-level analysis of over 800 occupations, a deep dive look at 6,800 skills, and expert surveys, our research team at the McKinsey Global Institute estimate that the tasks which fill more than half of all U.S. work hours can, in theory, be automated with technologies that already exist. The silver lining is that AI cannot—and will not—completely replace the jobs of the people who complete those tasks for a living. Instead, work will change, and…

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Microsoft Excel: Easy guide for beginners with formulas and more

Written by: AJ Beltis Microsoft Excel know-how is so expected that it hardly warrants a line on a resume anymore. But how well do you really know how to use it? Download Now: 50+ Excel Hacks Marketing is more data-driven than ever before. At any time you could be tracking growth rates, content analysis, or marketing ROI. You may know how to plug in numbers and add up cells in a column in Excel, but that's not going to get you far when it comes to metrics reporting. Do you want to understand what pivot tables are? Are you ready for your first VLOOKUP?…

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I tried 8 AI project management tools to see if they’re worth it

Written by: Lipsa Das Choosing the right AI project management tool for your team can help you save hundreds (even thousands) of dollars per year. I’ve managed projects across a variety of businesses — scrappy startups, agencies with 50+ team members, and enterprises like Dell. Regardless of the company's scale, I noticed a common problem: rapid growth without proper infrastructure. Download Now: The Annual State of Artificial Intelligence in 2025 This often costs businesses far more than they realize. Projects running late, managers being stressed about deliverables, and tasks falling through the cracks. While the team was in firefighting mode, the…

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Productivity at the core: How COOs deliver strategy

By Daniel Swan, Darryl Piasecki, and Tony Gambell For the COO’s productivity mandate, the time to act is always. Six best practices can help. Every chief operating officer (COO) knows this simple truth: Delivering the company’s strategy isn’t just part of the job—it is the job. While there are many paths to achieving that goal, none can succeed for long without increased productivity, the foundation for financial performance and economic growth. Since the 2008 global financial crisis, global productivity growth has largely declined around the world. Even before the crisis, advanced economies’ productivity growth receded from 2.2 percent annually between 1997 and 2002 to 1.6 percent between 2002…

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From Profit to Planet: Leading Your Business Toward Sustainability

Image: Freepik Building a sustainable business goes beyond profit; it's about shaping a venture that positively impacts both the planet and your community. By integrating green practices, you not only differentiate your business but also attract customers who prioritize environmental responsibility. Establishing partnerships with environmental organizations and fostering eco-friendly customer behaviors are pivotal in this journey. A strong commitment to sustainability can transform your business into a community and environmental leader. Forge Alliances with Environmental Organizations Collaborating with environmental organizations can enhance your business's credibility. Partnering with groups dedicated to conservation or renewable energy showcases your commitment to sustainability. This…

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How to fix a huge traffic drop after rebranding

by Adam Riemer  for Search Engine Land Rebranding happens when companies grow or face big PR problems. As a marketer and SEO expert, you’ll deal with it due to acquisitions, executive decisions or investor demands. Regardless of the reason, traffic will drop when things go wrong. But don’t panic. Both branded and non-branded traffic can be recovered. It depends on the cause of the loss and what you do next. Below are common situations in which we’ve helped clients regain traffic post-rebranding, sorted by situation and traffic drop types.  I’ve also included non-SEO things to look for so your company can save…

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AI-powered content management: How to make your workflows more efficient

by Julia McCoy  for Search Engine Land The digital world thrives on content. But managing that content for various channels and platforms can be a monumental task.  Enter generative AI – artificial intelligence technology so advanced and humanlike that it has changed how we create, manage and deliver content. AI technologies such as natural language processing (NLP), machine learning (ML) and computer vision are becoming integral components of modern content management systems (CMS). These technologies empower businesses to analyze vast amounts of data, extract valuable insights and automate repetitive tasks with remarkable accuracy and speed. Streamlining content management workflows In…

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How to Create Excel Charts and Graphs

by Sara Davidson for HubSpot Excel charts and graphs are tried-and-true tools for visualizing data clearly and understandably. But for those who are not native tech gurus, it can be a bit intimidating to poke around in Microsoft Excel. I’m here to share the foundational information you need, helpful video tutorials, and step-by-step instructions for anyone feeling like they are in over their heads. Organizing a spreadsheet full of data into an accurate and attractive chart isn’t sorcery — you can do it! Let’s go over the process from A to Z. Download 10 Excel Templates for Marketers What an Excel Chart…

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Are Companies Using Remote Work as a Scapegoat for Poor Corporate Performance?

By Lin Grensing-Pophal for HR Daily Advisor The evolving corporate landscape, particularly in the post-COVID era, has sparked a significant debate around Return-to-Office (RTO) policies. A recent Forbes article by Q Hamirani puts forward a provocative perspective: some CEOs may be using RTO mandates to mask poor management. RTO as a Mask for Poor Management “According to a recent research paper published by University of Pittsburgh, compelling evidence suggests that organizations are leveraging Return-To-Office mandates not to enhance firm value, but rather to reassert control and shift blame for poor performance onto employees,” writes Hamirani. “Contrary to the belief that RTO boosts company value,…

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5 Ways Companies Are Using A.I. in Order Fulfillment to Improve Operations

BY MARIA HAGGERTY for Inc. From significant achievements in the medical field to controversy surrounding its usage in media and entertainment, the topic of Artificial Intelligence (AI) is pervasive, touching almost every industry you can think of, including e-commerce. So, what kinds of innovations are altering e-commerce fulfillment, and how can businesses utilize them to improve operations? 1. Optimizing inventory management An effective inventory management system is the cornerstone of a successful retail operation. Having accurate, real-time visibility into inventory data allows companies to properly monitor inventory levels, predict customer demand, and ensure that the right mix of SKUs is occupying valuable warehouse space.…

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