Tag ai

Revolutionizing Content Strategies: The Impact of Generative and Chat AI on Modern Marketing

By in Artificial Intelligence and Machine Learning, Information Technology, Marketing Tag , , , , , , , ,

By Kara Parlin for Contently The world of content marketing is changing at a rapid pace, thanks to the revolutionary advancements in artificial intelligence (AI). Since chat AI and generative AI emerged, businesses now have access to powerful tools to help them create engaging, high-quality content like never before. But with the dizzying pace of new AI-powered tools released almost weekly, marketers can have a hard time deciding how to integrate AI into their content strategies. Let’s explore the latest AI-driven technologies and their impact on the content landscape, as well as discuss how businesses can stay ahead by leveraging these tools effectively.…

Read More

How B2B Marketers Feel About AI

By in Artificial Intelligence and Machine Learning, Information Technology, Marketing Tag , , ,

by Ayaz Nanji for MarketingProfs Most B2B marketers say they feel positive about artificial intelligence, though just over one in five (21%) say they feel apprehension or terror about the technology, according to recent research from Wpromote and Ascend2. The report was based on data from a survey conducted in April 2023 among 348 B2B marketers who work for US businesses with 50 or more employees. Some 34% of B2B marketers say they feel hopeful about AI, 26% excited, 16% apprehensive, 7% relieved, 5% terrified, and 12% indifferent.  Some 79% of B2B marketers say they expect to incorporate more AI into their overall strategy and tech stack…

Read More

AI Advertising: Pros, Cons, Tips & Examples

By in Artificial Intelligence and Machine Learning, Information Technology Tag , , ,

by Erica Santiago for HubSpot You've heard this a million times by now: artificial intelligence is changing the marketing world and how brands advertise to consumers — and the trend isn't stopping anytime soon. In fact, the global market revenue of AI in marketing will likely grow from $27.4 billion in 2023 to $107.4 billion in 2028. But is AI something your brand should leverage in its next advertising campaign? To help you make that decision, here's what you need to know about AI advertising, including tips and examples. First, let's examine the pros and cons of leveraging AI in advertising.…

Read More

Top A.I. Powered Tools Not Named ChatGPT

By in Artificial Intelligence and Machine Learning, Information Technology Tag , , ,

by MICHAEL SPENCER for A.I. Supremacy Hey Everyone, If I had more time, I’d like to dive into A.I. and Generative A.I. tools. I’m sure you might as well, while I think it’s early days for A.I. tools in 2023, it might be useful to take a short survey of some of the ones that are trending. In 2023 we are entering new terrain: Prompt-engineering based solutions No and low code solutions A proliferation of tools to automate and speed up repetitive tasks A plethora of writing-tools and chatbots Productivity platforms (Notion, Mem, etc…) Increasingly better thought leadership around A.I. and trends. To see…

Read More

AI Applications Across 12 Different Industries

By in Artificial Intelligence and Machine Learning, Information Technology, Marketing Tag , , , , ,

by Flori Needle for HubSpot Some businesses have used AI for years; others were prompted by the recent AI gold rush to jump on the train. AI’s applications are far and wide as every business can leverage it differently to meet their goals. In this post, we’ll review AI application examples across 12 industries. AI Applications Examples AI has transformed the business landscape as time-saving tools complete tasks and help make data-backed decisions. Virtually all industries can benefit from AI, from medical providers to students pursuing an education. Below we’ll go over how AI applies to the three main business…

Read More

The 6 Risks of AI Content

By in Artificial Intelligence and Machine Learning, Content Marketing, Information Technology Tag , , , ,

by Ryan Law for Animalz There are already plenty of use cases for generative AI in marketing. Industry and article research. Getting to first draft faster. Creating content briefs. Brainstorming titles and headers, angles, and introductions. Programmatic SEO, at a scale and sophistication previously hard to imagine. Repurposing content from one format to another. Personalizing ABM campaigns. These use cases have risks associated with them. There is the risk of factual inaccuracy and hallucination. Risk of copyright infringement and legal challenges. Risk of Google penalization. Risk of mediocrity and pumping out a ton of content that doesn’t help the bottom line.…

Read More

Pros & Cons of AI Email in Sales [+Tools to Consider]

By in Artificial Intelligence and Machine Learning, Information Technology, Sales Tag , ,

by Kiran Shahid for HubSpot To say that ChatGPT has thrown the internet into a frenzy would be an understatement. Since December 2022, interest in the search term “AI tools” has skyrocketed by 292% in the U.S. alone. Now Google, HubSpot, and Microsoft are racing to develop their own versions of AI chat tools to compete with ChatGPT. Here's the burning question: Does AI have a place in sales, and how does it affect our current sales processes? Like any new tech, you need to dive in and research. We'll review use cases of AI emails, their pros and cons, and the tools…

Read More

CYBER SECURITY FUTURE IN THE WAKE OF CHATGPT AND AI

By in Artificial Intelligence and Machine Learning, Information Technology, IT Security Tag , , ,

by Megan Shaw for DNiF As technology advances, so do the tools and tactics used by cyber criminals. In recent years, the development of artificial intelligence (AI) and natural language processing (NLP) technologies has revolutionized the cybersecurity landscape. One of the most significant developments in this area has been the creation of ChatGPT, a large language model that can simulate human-like responses in real-time. While ChatGPT has many potential applications, it also poses several security risks. Let's explore the future of cyber security in the wake of ChatGPT and AI. The Threats of ChatGPT ChatGPT has several potential applications in the field…

Read More

53 Best AI Productivity Tools of 2023

By in Artificial Intelligence and Machine Learning, Information Technology, Self Improvement, Training Tag , , ,

By Rachel, at RenaissanceRachel.com We all know that productivity is one of the most important things in our lives. It is the key to success.  There are a few AI tools that have been created to help with productivity. They can do things like schedule meetings, write emails, and organize your inbox. For example, AI-powered voice recognition software will be able to transcribe conversations with a high level of accuracy. In this article, I will talk about some of the best AI apps and tools. These tools are sure to help you increase your productivity tenfold! What are the Best…

Read More