by The Path to Product-Market Fit Building a fast-growing company seems complicated. Fast-growing companies do so many things. So we feel like we need to do many things in order to grow fast and build something people want. This seems right - and it’s supported by mélange of complicated, serious-sounding startup best practices that promise to guide founders like you to the promised land. Here’s the problem with all of this: The processes that generate complex systems (aka: fast-growing companies) must be simple. They cannot be complicated, because the more complicated a process is, the more failure points it has. We see this…
Three Qualities of Exceptional B2B Thought Leadership Content
by Ayaz Nanji for MarketingProfs What are the key characteristics of highly effective B2B thought leadership content? To find out, Edelman and LinkedIn conducted a survey in December 2023 among 3,484 management-level professionals globally. Some 48% of respondents say the overall quality of B2B thought leadership content they consume is good. Only 15% of respondents say the overall quality of B2B thought leadership content they consume is very good or excellent. Ensuring pieces are created by experts and delivering experiences in interesting ways are now table stakes: 62% of respondents say average or above average thought leadership content tends to be produced by prominent/well-respected experts, and 66% say…
The Best Way to Drive Demand in Marketplaces is Hiding in Plain Sight
by Casey Winters for Casey Accidental In marketplace businesses, the network is the product. If you’re not growing both supply and demand, the product generally isn’t getting better over time. And your network effects which compound organic growth are not getting better, and probably getting worse. Most marketplace founders and leaders intuit this over time, so they obsess over growth metrics. In this essay we explore one channel that helps many marketplaces scale faster than others: supply driving demand. If a marketplace has the potential to use this channel and doesn’t, it leaves them unoptimized and susceptible to competition. But if…
How to Actually Execute Change at a Company
by B. Tom Hunsaker for Harvard Business Review Post Post Share Save Print As important as it is to make great change decisions, equally important is to consider what happens after the decision to act is made. It is well documented that on average just 60% of planned value is realized. To what can be attributed the “lost” 40%? Analyzing project teams tasked with change initiatives in 257 firms globally, after controlling for decision viability and talent capability, I found that four factors help to explain the gap between the intentions expressed in an action plan and the value created from its…
Slow down to speed up
by How To Grow Substack Slow down to speed up Kingman's equation is why your team's getting wrecked FEB 2, 2024 Share You should be moving faster. Making more progress. Your team’s not executing with urgency. But. Everyone seems busy, YOUR calendar is STACKED… but you’re still behind where you want to be. And yet. There are founders & teams who are far less busy accomplishing more than you. They’re scaling, you’re treading water. I feel this. My business should be moving much faster than it is. PMF Camp should be well over $2M in annual revenue by now. I should have far more…
Why ‘Follow Your Passion’ Is Actually the Worst Advice for Entrepreneurs
BY STEVE STRAUSS for INC. Today I am going to be a grumpy contrarian. I was speaking with a fellow entrepreneur recently and he was lamenting the fact that his new venture wasn't working out as planned, despite multiple iterations. But he refused to walk away. Why? "It's my passion!" he exclaimed. Of course, he is not alone. "Follow your passion" is a business maxim almost as popular as "Buy low and sell high," to wit: "True passion attracts. If you have passion in your business, the right people will be attracted to your team." --Robert Kiyosaki "Passion is the genesis of genius." --Tony…
Navigating Business Growth: Proven Strategies for Success
by Layla Colson In today's fiercely competitive business landscape, the pursuit of growth isn't just an aspiration; it's a prerequisite for survival. As an entrepreneur or business owner, the path to success often hinges on your ability to steer your venture towards expansion. To guide you on this journey, we have curated a set of pragmatic and battle-tested strategies that can propel your business toward enduring prosperity. Let's delve into these essential steps that revolve around the central theme of business growth. Build Relationships for Success Networking is the cornerstone of business growth. Attend industry events, seminars, and conferences regularly…
How to Adapt Your Team Management for the Busy Holiday Season
BY YOUNG ENTREPRENEUR COUNCIL for INC. The final quarter of the year is often one of the most difficult for managers of any business. On top of vacations and time off, there are likely to be absences due to sickness, weather events, and even stress. This can wreak havoc on your plans and cause additional strain on the remaining team members. I have to take the threat of these problems seriously in my industry of custom home construction due to the strict order in which many tasks have to be done and the number of specialists involved. I've worked for many years to…
Why Leaders Should Have a Slice of Humble Pie
By Whitney Breer for HR Daily Advisor Alicia, the Head of HR, leaned back in her chair and looked thoughtfully out her office window. She had just wrapped up another exit interview, the third this week. She thought about the old adage, “People don’t quit their jobs; they quit their managers.” “Well,” she thought, “if this is true, then ‘Houston, we have a problem!'” None of the employees who had quit had mentioned bullying, discrimination, or explicit conflicts in their team – the classic red flags that quickly drew attention. Alicia scanned back over her notes and began to cluster…
How to collaborate effectively with other teams
by Kevin Indig There is no Growth without collaboration. But teams don’t work well together without intentionally defining how. Context: Disciplines like SEO have always relied on support from other organizations because the output of SEO is recommendations. Now that meta signals like brand or user experience are growing in impact compared to other signals, it’s even more important. The recent Google leak confirming clicks are used for ranking highlights the importance of a seamless user experience to succeed in SEO. There is no universal definition of where Growth or SEO start and end, which causes responsibilities to blend into each other.…