by LIZ CHRISTO DEAR STAGE 2: We’re a small team, but have plans to double the sales team this year. It feels like we have to be more intentional about our culture. How do you strike the balance between a high-performing, competitive environment and a nurturing, productive tone? ~CULTURE CONSCIOUS LEADER DEAR CULTURE-CONSCIOUS LEADER: Scaling a sales team is an exciting challenge, but it also comes with a key responsibility—building the right culture from the start. You want a team that thrives on performance but doesn’t spiral into burnout or overly competitive toxicity. So how do you strike that balance? I caught…
How to Build a High-Performance Sales Culture Without Burning Out Your Team
