BY TIM MADDEN for INC. In a fiercely competitive small business landscape, the key to success extends beyond traditional marketing strategies. If you've overlooked the significance of establishing a personal brand as a small business owner, it's high time to reassess your approach. As small businesses face challenges and uncertainties, building a strong personal brand can provide the edge you need to thrive. While branding advice can sometimes seem vague, here are some practical steps to help you craft a compelling personal brand for your small business: Define your purpose When developing your personal brand in the small business world,…
Craft a Compelling Personal Brand for Small Business Success
