by Layla Colson from entrepreneurtech.org In the digital era, the capacity to make data-driven decisions is a game-changer. Businesses have access to a vast amount of real-time customer data that can be harnessed to identify trends, track sales, monitor customer activity, and more. Leveraging this data effectively can lead to insightful decision-making, enhanced planning, and improved customer engagement. Let this guide shared by Keystone6 show you how to get things started. Use Data for More Insightful Decision-Making Data is the lifeblood of modern businesses. Real-time customer data provides invaluable insights into customer behavior, preferences, and needs. It enables businesses to…