Category Business Management

Navigating Business Growth: Proven Strategies for Success

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by Layla Colson In today's fiercely competitive business landscape, the pursuit of growth isn't just an aspiration; it's a prerequisite for survival. As an entrepreneur or business owner, the path to success often hinges on your ability to steer your venture towards expansion. To guide you on this journey, we have curated a set of pragmatic and battle-tested strategies that can propel your business toward enduring prosperity. Let's delve into these essential steps that revolve around the central theme of business growth. Build Relationships for Success Networking is the cornerstone of business growth. Attend industry events, seminars, and conferences regularly…

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How to Adapt Your Team Management for the Busy Holiday Season

By in Business Management

BY YOUNG ENTREPRENEUR COUNCIL for INC. The final quarter of the year is often one of the most difficult for managers of any business. On top of vacations and time off, there are likely to be absences due to sickness, weather events, and even stress. This can wreak havoc on your plans and cause additional strain on the remaining team members. I have to take the threat of these problems seriously in my industry of custom home construction due to the strict order in which many tasks have to be done and the number of specialists involved. I've worked for many years to…

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Why Leaders Should Have a Slice of Humble Pie

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By Whitney Breer for HR Daily Advisor Alicia, the Head of HR, leaned back in her chair and looked thoughtfully out her office window. She had just wrapped up another exit interview, the third this week. She thought about the old adage, “People don’t quit their jobs; they quit their managers.” “Well,” she thought, “if this is true, then ‘Houston, we have a problem!'” None of the employees who had quit had mentioned bullying, discrimination, or explicit conflicts in their team – the classic red flags that quickly drew attention. Alicia scanned back over her notes and began to cluster…

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How to collaborate effectively with other teams

By in Business Management, Human Resources, Work

by Kevin Indig There is no Growth without collaboration. But teams don’t work well together without intentionally defining how. Context: Disciplines like SEO have always relied on support from other organizations because the output of SEO is recommendations. Now that meta signals like brand or user experience are growing in impact compared to other signals, it’s even more important. The recent Google leak confirming clicks are used for ranking highlights the importance of a seamless user experience to succeed in SEO. There is no universal definition of where Growth or SEO start and end, which causes responsibilities to blend into each other.…

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Marketing Planning & Risk Management.

By in Business Management, Marketing Tag ,

by SEBASTIAN CUERVO AND CRISTINA DAROCA for 42 Slash Every professional marketer eventually gets closer to owning and worshiping a particular number. Number of leads, number of opportunities, MQLs, SQLs, SALs, and so on. Ultimately, it all comes down to revenue, and more importantly, success in marketing is about understanding systems.We had a great conversation with Cristina Daroca, where we went over how she does top-down AND bottoms-up analysis to develop annual marketing plans. Before we dive into the tactical aspects of this piece, this is also an excellent opportunity to reconsider the importance of risk in your marketing campaigns. Risk matters Marketers love being able to…

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Want to be a Great Leader? Be an Influencer, Not Just a Doer

By in Business Management, Human Resources, Self Improvement Tag

By Gary Beckstrand for HR Daily Advisor Today’s leaders typically ascended to their roles after demonstrating their ability to do the work and deliver results. But upon rising to a supervisory position, too many leaders fail to make a shift that’s increasingly critical in the modern workplace. They haven’t evolved from doers into influencers. Traditional, top-down leadership is no longer viable given the pace and scale of change in consumer demands, employee expectations, market conditions, and emerging technologies. In the traditional “doer” model, leaders see themselves as the experts. They control work by directing rather than coaching. They often put their…

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The Best 10 CRM Software for Small Business

By in Business Management, Sales Tag

by Mandy Bray for HubSpot As a small business owner, you toggle between marketing, sales, operations, and customer service daily — and sometimes within the same hour. To serve your customers without dropping the ball, you need a tool to help you track and manage all of your relationships. What you need is customer relationship management (CRM) software. If you think a CRM is an expensive tool only for large businesses, think again. A CRM solution can save you time, keep your team organized, and boost sales and customer retention, no matter your size. Learn more about why HubSpot's CRM platform has…

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8+ Presentation Skills Every Marketer Needs

By in Business Management, Marketing Tag , , ,

by Meredith Wilshere for HubSpot Marketers play a crucial role in attracting customers and driving success for their brands. And today, presentation skills are a key tool in your marketing toolbox. Strong presentations help you better communicate and make an impression on your audience. Whether you‘re a seasoned professional or a budding marketer eager to make a lasting impact, there’s always room to improve. We’ll explore eight essential presentation skills that allow you to stand out, tips for leveling up, and examples of some of our favorite presentations. Let’s dive in. → Free Download: 10 PowerPoint Presentation Templates What are…

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Too Good to Be True?: Why B2B’s Should Offer a Startup Discount Program

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by ELENA VERNA for Elena's Growth Scope What if I told you that there’s a growth strategy that:A. Converts customers to paid plans at up to 60% rate, ANDB. Has proven way to land enterprise contracts, ANDC. Can build your brand within one of the most popular and trendy market segments!? Crazy, right?  This approach does exist and it is called Startup Discount Program: And I teamed up with some of my favorite growth leaders for this article, to tell you all about it. Startup Discount Program: What’s that?  As the name suggests, a startup discount program is a way for…

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The Top 10 Passive-Aggressive Workplace Email Phrases [Infographic]

By in Business Management, Email Marketing, Work Tag , ,

by Ayaz Nanji for MarketingProfs Do you hate when a coworker writes "per my last email" in a message? If so, you're not alone: People rate that as the most passive-aggressive phrase in workplace emails. An infographic (below) summarizes findings from the poll of 1,000 workers in the United States, which was conducted by Preply. It looks at the 10 phrases rated as the most passive-aggressive by workers as well as the five communication behaviors that workers rate as the most passive-aggressive. Check out the infographic:

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