Tag ai-powered tools

How Marketing AI and Automation Are Helping Small Businesses

By in Information Technology, Marketing Tag , , , , , ,

by Ayaz Nanji for MarketingProfs Small business owners who are using AI and automation for marketing say the technologies are helping them in many ways, including to improve efficiency and boost growth, according to recent research from Constant Contact and Ascend2. The report was based on data from a survey of 486 small business owners and decision-makers. Respondents whose businesses have been using AI or automation (or both) for marketing say the top benefits have been saving time/working more efficiently, enabling faster growth, getting to know their customers better, and making fewer errors. Some 26% of small business owners say they are using AI or automation technologies,…

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The Top AI Tools by Search Volume and User Rating

By in Artificial Intelligence and Machine Learning Tag , ,

by Ayaz Nanji by MarketingProfs Which artificial intelligence tools are searched for the most online? Which tools get the highest ratings from users and have the most social media followers? To find out, researchers at Tipalti examined Google search volume data, G2 reviews data, and Twitter and LinkedIn data—all from March and April, 2023—for a number of well-known AI tools. ChatGPT is by far the most searched for AI tool on Google, the researchers found. Krisp, Copy.ai, Podcastle, and Jivochat get the highest average ratings from users on G2 among the AI tools examined. TensorFlow has the most Twitter followers among the AI tools examined and Freshchat…

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6 Steps Bloggers are Taking to Prepare for AI in Search [New Data]

By in Artificial Intelligence and Machine Learning, Marketing Tag , , , ,

by Tristen Taylor for HubSpot Picture this: What if search engines could understand user intent, personalize search results, and even predict what users are looking for? How would that change the way we approach SEO and content creation? Well, prepare yourselves because artificial intelligence is making its way into the world of search. This means that the algorithm will change, and the strategies us marketers once used to rank on will rank on a different system. So what does that mean for marketers? We explore the game-changing implications of AI in SERPs through the perspective of our blog team experts to reveal…

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